With an aim to become a company that also offers houses, not just housing, Airbnb is venturing into the creation of prototypes of homes. Through Samara, its future-oriented product design team, and the Backyard initiative, new ideas are tested, new ways of living and experiencing the sheltered space are explored.
Following the pioneering footsteps of Airbnb, and challenging conventional thinking, Backyard is questioning the potential of space and trying to find concrete answers to apply to architecture and construction. In fact, “Backyard investigates how buildings can utilize sophisticated manufacturing techniques, smart-home technologies, and vast insight from the Airbnb community to thoughtfully respond to changing owner or occupant needs over time”.
For Backyard to have a stake in the future of the home, we have to look comprehensively at the way people live, in the past and in the present, from microns to meters, […] The diverse knowledge and perspective on our team gives us a clear advantage over industry players and would-be disruptors. It’s been amazing to see the team pick up momentum and grow in order to